Star Wars Merchandising reaches new heights of insanity

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Thank god this is the last Star Wars movie. Every time I see a new piece of Star Wars merchandise, it's like the Dark Side of the Force calling me to the other side. I certainly want the Dark Side when it comes to chocolate and the new Star Wars M&M line. Damn, it's cute, but do they have to make 72 individual cards in order to spur our collector's thirst? It’s like giving a recovering alcoholic a six pack of Schlitz malt liquor. I almost bought a whole package of these M&M thingies when I was at Costco (but I was chaperoned by an adult). Last weekend I was in a small town and came across an antique store where I saw the Darth Vader Giant Pez dispenser--Chrome Limited Edition! This thing is so geeky and weird, but it's cool. Lift up Darth's head to get the candy and voice clips from the movies come out of a speaker. You also get this eerie red-eye glow through his visor. Only problem: the antique store sold it for $35 and it's much cheaper elsewhere on the web. Today I received this piece of spam from Alienware about their new line of Star Wars computers. How much you wanna bet that the Dark Side computer with Darth Vader outsells the other one? And then Master Replicas is manufacturing lightsabers patterned after Darth Vader, Obi-Wan, and Luke Skywalker. They have a sweepstakes for a free one if you want to enter and get more spam. Enough is enough, let’s see the movie and then get on with our lives. I learned my lesson after Episode 1 appeared and I bought 12 jumbo Star Wars head-cups from Jack In The Box.

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This page contains a single entry by Adam Warlock published on May 10, 2005 12:34 PM.

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